Celebrating Young Entrepreneurs

The Project was founded in 2012 by five black male entrepreneurs/technologists who were unnerved by the dramatic juxtaposition between the high unemployment of black male youth and the plethora of career opportunities within the local sector.  To address this challenge, the founders established a to connect disenfranchised, young black males with the skills, mentors, and experiences that they need to become high-performing entrepreneurs and technologists in a 21st century, global economy. The HGP seeks to reveal the true potential of black male youth and transform their communities from the inside out. Through their student-centered, project-based approach, they invest in young Black men, by giving them access to technology and plug them into an ecosystem of inclusion and innovation

Brandon Nicholson the founding executive out of ,, has always felt a deep sense of commitment to promoting equality in the public realm, particularly in the educational space. Brandon has conducted substantial research in the areas of education and youth development, with a particular focus on issues of equity and access in K-12 education for under served populations. He has considerable experience investigating linkages among race, class, and youth development.

One of their programs is the Immersion Program, a FREE 15-month intensive that provides training and mentoring to black male high school students in software development and design, entrepreneurial thinking, and a host of life and leadership skills. Students participate in (2) seven-week summer boot camps and a year-long after school program that meets once a week during the Fall/Spring. This year nineteen African American young men were celebrated for their entrepreneurial achievements during The Hidden Genius Project’s End of Summer Bash last Thursday, held at Oakland’s Kaiser Center


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